Suning’s Retail Cloud launches 247 stores in 618 festival

The company opened 214 new stores in May.

Suning.com’s Retail Cloud, which targets lower-tier markets, has opened another 247 stores in counties and towns across the country during the 618 shopping festival, the company said in a press release.

The newly opened Retail Cloud Stores have already joined the 618 promotion. By providing an integrated shopping experience of home appliances and furniture and household goods, Suning targets China's counties and lower-tier cities.

Throughout May, the company opened a total of 214 new stores. On May 18, Retail Cloud opened its 9,000th store in Chongqing.

Suning Retail Cloud was officially launched in July 2017. With the franchise model, Suning Retail Cloud leverages Suning.com's retail capabilities and industry know-how in logistics, warehouse, supply chain and technology innovations to franchisees, aiming to help micro and small merchants in county-level markets to easily start a business