GWI
The leading audience targeting company for the global marketing industry, we show you how consumers think. We’ve been delivering game-changing insights to all the agencies, media organisations and brands you know and love since 2009.
Boomers seen as untapped, accessible market in e-commerce
Boomers seen as untapped, accessible market in e-commerce
Boomers' online spending power underutilised in ads.
APAC’s social commerce industry to grow by 12.3% in 2024
APAC consumers prefer online vs in-store shopping.
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This has already led to improved click and conversion rates for the group.
