Bluebell Group
The Group’s distribution network includes flagship stores, shop-in-shops, counters, its own multi- brand concepts, as well as a highly selective wholesale network, together with both direct e- commerce and marketplaces, covering both domestic and Travel Retail. The Group operates across multiple product categories: Accessories, Footwear, Apparel, Fragrance, Beauty, Gourmet, Jewellery, Watches, and Tobacco.
Outwear brand K-Way® enters Hong Kong market
Outwear brand K-Way® enters Hong Kong market
Its physical store is expected to open in October 2022.
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Gen AI powers Zalora’s push for enhanced shopping experiences
This has already led to improved click and conversion rates for the group.